CONTENT STRATEGY FOR GLOBAL COMPANIES
as an expert in user behaviour research and analysis, I advise clients on multi-national content strategy, cross-cultural communication and interaction design.
SERVICES
Design research services including ethnographic interviews, observation, contextual inquiry, card sorting ● Content analysis ● Strategic communication brief ● Information architecture ● Interaction design ● User testing including scenario creation, moderation and evaluation ● Prototyping ● Editorial and content management guidelines ● Training for editorial and design teams ● Copywriting and editing ● Educational design ● Visualization of research results ● Animation, narrative design, storyboarding
ABOUT
I was one of the first editors to specialise in the creation of global interactive media in the 1990s. I now use my expertise to help multi-national companies and organisations connect with users in a variety of locations and contexts.
In my current practice, I integrate usability testing, design research, content strategy and information architecture to help create products ranging from corporate websites and intranets to magazines, games and educational programs at primary, university and master level.